The Label was established in 1997 while serving in the Navy at NAS Oak Harbor, Washington. The Label name Yaz, was actually a nickname given in Bootcamp by Chief Law class C015 back in 1994.

     The Label Style is a mixture of Military Infused Functionality(U2 Spacesuit Technician-Air Force Beale AFB) &  blending with a 80's South Padre Island, Texas flair.

     All apparel & hard goods are 100% designed, screened, pockets sewn/created & carpentry done by a Honorable Discharged Mexican American Veteran. The Trademark Design on clothing is purposely distorted and textured with Soul to match.  Highly Limited, No Veteran Made product is the same or compromised like mass produced propaganda.

The Label is definitely for the Individual & NOT the Masses!